Digital Media Marketing
Market where your customers are!
Marketing is all about connecting with your audience at the right place and the right time. In todays world that means the Internet.
What is Digital Media Marketing?
Digital marketing is a catch-all term used to describe any online marketing effort or asset. Email marketing, pay-per-click advertising, social media marketing, search engine marketing and blogging are all examples of digital marketing.
Any marketing tool you use online can be considered a digital marketing asset. Here are just a few examples:
- Your website
- Branded assets (logos, icons, acronyms, etc.)
- Tag lines
- Social media pages
- Video content (video ads, product demos, etc.)
- Images (infographics, product shots, company photos, etc.)
- Written content (blog posts, eBooks, product descriptions, testimonials, etc.)
- Online products or tools (SaaS, calculators)
- Online Reviews
- Online Testimonials
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